Monday, June 2, 2008

Still Google in the Game

This year, most of search engine have slowness in Paid clicks to their search engine. But still google is gaining. Comscore reveals that google report 19% growth in April 2008 compared to last year April. But Yahoo and MSN reported negative growth.

This story is in Fortune

Google can enjoy the benefit and others have to sit and think what to do to secure their share in search engine war.. I read and post one article last week that live search is going to rebate their customer who do shopping through live search. Others also have to think and active fast to keep the market share

This google one man show is not healthy for advertisers too. They don’t think and increase the bids to get premium positions at google and when the competition is going up, no one can reduce the PPC cost. This will badly affect on ROI. Then should look at alternative way to get visitors to individual company sites.

No comments: